Results

The numbers.

Everything we claim on this site, in one place, with where each figure comes from.

techWALL®

What dealerships on techWALL report.

Billable labor added per repair orderup to 1 hr
Fixed ops gross profit, year over year+27%
Parts revenue+30%
Reduction in no-shows38%
Service throughput+22%
Average customer satisfaction score4.8 / 5
Dealerships500+
DMS integrations18

Figures reported by dealerships using techWALL. Mercedes-Benz USA certifies techWALL® as a service-lane technology partner. Coverage in Automotive News is quoted on the techWALL page.

brainWALL · Recall campaigns

One dealership. Seven campaigns. One week.

These are the totals from a single dealership's recall dashboard less than a week after the first list was uploaded. Seventy-four appointments booked, 147 owners who called back after a voicemail, for $534.54 in total calling cost.

74
appointments booked in under a week, across seven recall campaigns, for $534.54 in calling.
One dealership on brainWALL, 2026
$625+
average RO value on a recall visit, and 54% of recall visits produce additional work.
Source: Recall Masters, industry figures
CampaignVehiclesVoicemailBookedDeclinedCompletedCallbacksCost
Software update1942111$5.90
Open recall8936921911$39.53
Seat belt anchor clip224123973527$107.38
Seat wiring31114163$12.39
Software update540011$2.36
Window glass film699400483491102$342.20
Tow hitch harness51272392$24.78
Seven campaigns, one week1,1186057448162147$534.54

One dealership, seven campaigns, launched and worked in under one week, 2026. Dealer and campaign codes withheld. Cost is the total brainWALL charge for every call placed.

In their words

“I am writing to offer my enthusiastic recommendation for TechWall, a service department management platform that has been instrumental in transforming the way our dealerships operate.”

We began using TechWall in the fall of 2020 and have since expanded its use from 3 to 10 dealerships across our group, a direct reflection of the value it has delivered. Every location that has adopted TechWall has experienced growth in their service department.

TechWall serves as a comprehensive tool that touches every role within our service operations. Our Service BDC team uses it to schedule appointments, run reports to track performance, and monitor declined work for customer follow-up. Service advisors rely on it to check in customers, monitor repair order progress, create quotes for recommended services, and communicate across departments. Technicians use it to document repairs and recommendations with photos, while our parts department uses it to bill parts and manage approvals. Service managers have full visibility into every repair order throughout the entire process, and customers receive text messages with documented recommendations, allowing them to quickly approve additional work.

The impact on our business has been clear. TechWall has allowed us to streamline our processes, increase efficiency, and as a result, improve gross profit across our service departments. Beyond the platform itself, the TechWall team has been exceptional to work with. They are responsive, easy to communicate with, and have consistently adapted to our evolving needs as we have grown.

Hugo Gonzalez · Director of Business Development, Fahrney Automotive

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